What is ikwe?
A Commitment
The concept of ikwe [pronounced ee'kway] is the culmination of 22 years of experience as well as a core personal belief in the power of storytelling as a means of connecting and sharing. Storytelling is central to Native American culture and by naming the business 'ikwe' I am seeking to celebrate the power and relevance of my heritage in a digital age. In a business context, ikwe is a statement of truth, transparency and commitment to clients as much as is to consumers. This philosophy and living practice has led me to advise venture capitalists, global media outlets, charities, celebrity talent, luxury brands, TV producers and broadcasters. To hear from them please visit the testimonials section.
Who are you?
A Storyteller with a Purpose
American born, Canadian raised and now a proud British citizen, I have a global outlook and 22 years of experience in the full marketing mix but have focused on the digital space for the past 13 years. Having worked both agency and client side, I understand the internal and external challenges both face when creating powerful marketing campaigns. From outdoor events for 65,000+ in Central London, to a Facebook first that broke new ground in content marketing through a celebrity fronted 1 hour live broadcast, I'm not afraid of big ideas as long as they deliver real results. I work in the UK and US as a trusted advisor. I am a member of the UK Advisory Board for the Branded Content Marketing Association.
